We invited you to stay up past your bedtime as we built an even larger complex of blanket forts. We explore the labyrinthine maze of softness, this time inside a beautiful 5,000 square-foot loft on Queen West. We enjoyed bedtime stories, winter- and holiday-themed areas, art installations and late-night snacks. Pyjamas were highly encouraged!

On December 7th, 2010, we teamed up with Virgin Mobile to hold a massive simultaneous kiss under the world’s largest mistlestoe. For each kissing couple, Virgin Mobile donated $5 to our favourite charity, WWF-Canada, and the kiss countdown was led by Degrassi’s Charlotte Arnold and Raymond Ablack.