July 26, 2014
City: Toronto
Castles in the Sky is the long-anticipated redux of our previous renegade street parade, Castles in the Sky on 07/07/07. We will begin in the Annex, take the subway, and end up in a place you’ve never partied before.
August 9, 2014
City: New York
Our glowing nighttime skirmish gets ratcheted up to be a bigger and brighter experience. Reserve your lightsaber and prepare to do battle!
June 14, 2014
City: New York
Each year, hundreds of people converge to blow millions of bubbles using all sorts of crazy contraptions. Loosely inspired by the Dr. Seuss book The Butter Battle Book, the event seeks to reshape the insanity of New York City into a tranquil, joy-filled event.
April 5, 2014
City: Worldwide
Pillow fight! International Pillow Fight Day takes place on the first Saturday of every April. That means the next one is on April 5th, 2014. Stay tuned for more updates!
June 22, 2013
City: Brooklyn
Each year, hundreds of people converge to blow millions of bubbles using all sorts of crazy contraptions. Loosely inspired by the Dr. Seuss book The Butter Battle Book, the event seeks to reshape the insanity of New York City into a tranquil, joy-filled event.
April 6, 2013
City: All cities
Pillow fight! International Pillow Fight Day takes place on the first Saturday of every April. That means the next one is on April 6th, 2013. Stay tuned for more updates!
August 17, 2012
City: Madawaska, ON
We are kicking off our North American Glow Battle tour at the World Electronic Music Festival!
April 7, 2012
City: Toronto
This year is bunny-themed! Bring your bunny ears, bunny tails, pillows and plastic eggs. Hippity hop
City: New York
Bunny edition! Last year, over 150 cities participated in International Pillow Fight Day, and 5000 people joined in the melee in Union Square. Join us for our 7th annual New York City pillow fight, a raucous, fluffy celebration of fun, freedom and bunny ears.
January 21, 2012
City: New York
The world’s funnest spontaneous street party touches down in NYC in January! One FM transmitter beams awesome party beats to hundreds of boomboxes, madness ensues.
November 12, 2011
City: Toronto
Join us for our annual adrenaline-pumping urban game that sees downtown Toronto turned into a massive playground, as thousands of people run across the core, hide behind skyscrapers, dash through underground tunnels and capture the enemy flag.
September 24, 2011
City: New York
Our glowing nighttime skirmish gets ratcheted up to be a bigger and brighter experience. Reserve your lightsaber and prepare to do battle!
July 30, 2011
City: Toronto
Atomic Lollipop is a 2-day festival of art, music and carnival rides in Toronto’s west end. Anything is possible.
June 18, 2011
City: New York
Each year, over 1,000 people converge to blow millions of bubbles using all sorts of crazy contraptions. Loosely inspired by the Dr. Seuss book The Butter Battle Book, the event seeks to reshape the insanity of New York City into a tranquil, joy-filled event.
April 2, 2011
City: New York
Last year, over 150 cities participated in International Pillow Fight Day, and 5000 people joined in the melee in Union Square. Join us for our 6th annual New York City pillow fight, a raucous, fluffy celebration of fun and freedom.
City: Toronto
Date: April 2, 2011
The Toronto pillow fight is now on International Pillow Fight Day! We are also holding it at night for the very first time.
December 17, 2010
City: Toronto
We invited you to stay up past your bedtime as we built an even larger complex of blanket forts. We explore the labyrinthine maze of softness, this time inside a beautiful 5,000 square-foot loft on Queen West. We enjoyed bedtime stories, winter- and holiday-themed areas, art installations and late-night snacks. Pyjamas were highly encouraged!
December 7, 2010
City: Toronto
On December 7th, 2010, we teamed up with Virgin Mobile to hold a massive simultaneous kiss under the world’s largest mistlestoe. For each kissing couple, Virgin Mobile donated $5 to our favourite charity, WWF-Canada, and the kiss countdown was led by Degrassi’s Charlotte Arnold and Raymond Ablack.
November 6, 2010
City: Toronto
Join us for our annual adrenaline-pumping urban game that sees Toronto’s Financial District turned into a massive playground, as thousands of people run across downtown, hide behind skyscrapers, dash through underground tunnels and capture the enemy flag.
August 21, 2010
City: New York
The Spoiler Alert signs, a collaboration between Newmindspace and Jason Eppink, are faith-enhancing adjustments to New York City subway platforms, creating opportunities for trust in the city’s most important institution in the face of its overeager self-quantified broadcasts.
June 12, 2010
City: New York
Each year, over 1,000 people converge in Times Square to blow millions of bubbles using all sorts of crazy contraptions. Loosely inspired by the Dr. Seuss book The Butter Battle Book, the event seeks to reshape the insanity of Times Square into a tranquil, joy-filled event.
May 29, 2010
City: New York
In May of 2010, we expanded upon our idea of massive, public lightsaber battles. Instead of using cardboard tubes and blacklight-reactive paint, we upgraded to LED lightsabers to make for a truly dazzling display and a truly epic evening.
